PPC Loophole tips - Generate more traffic with less work.
Saturday, 05 December 2009 08:23 | 
Written by Jamie Earlsmith |
Inside PPC Loophole training program, Jay Stockwell demonstrate how can PPC users get more traffic with less work. The advantages of PPC is you can drive traffic to your website with less hassle but the drawback is, your ads would be less attractive. It will be displayed as small text on the right side of search result.
Inside PPC Loophole training program, Jay Stockwell demonstrate how can PPC users get more traffic with less work. The advantages of PPC is you can drive traffic to your website with less hassle but the drawback is, your ads would be less attractive. It will be displayed as small text on the right side of search result.
Therefore, compared to free organic listings, the traffic is much lower. Keep in mind that Google will look at your click through rate history to reward high quality score. Here's some tips to attract visitors and gain more clicks from PPC traffic:
1. Make sure your ads, keywords and landing page are well-matched to achieve better quality score. Google will reward one relevant ads, with the best quality score. In fact, you stand a chance to get higher the first position with lower bid price, as long as you remain relevant. So, the first step you should take is to edit your website, delete bad keywords and edit your ads text so it remain relevant.
2. Bid higher. If you are experienced in PPC, you'll notice that getting position three or higher is better. You will get even more traffic, and better click through rate. This is due to fact Google will rank ads at the first position higher than the rest of search results. So, it will attract more searchers to stop, read and click it. Raising the bid price is one easy way to achieve high position in Google ads.
3. Test and try writing better ads. Remember to include the keyword inside your ads title and its description. Adding the keywords will attract more clicks since Google will display the text in bold. Plus, you will be rewarded higher quality score and position due to relevancy factor.
4. Use scarcity. On the internet, people are afraid from being scammed or lose their money on low quality products. So, by adding scarcity words like "scam", "warning", "lies" and "don't buy" will surely increase your CTR dramatically. This tip is useful when you are targeting product name keywords.
5. The longer your keyword, the better. This one is obvious. The longer keywords, the better you understand target customers and the better ads you can write. The result would be higher click through rate.
6. Ask question. If you put a normal statement, they will tend to ignore. However, if you ask them something, they will stop, answer the question and click if your description is relevant to their problem. Very useful tricks when comes to problem related keywords.
7. Avoid as many competition as you can. Too many competition will result in high cost-per-click and low click through rate. Think about less competitive keywords. You might utilize tools like Market Samurai or Keyword Elite to generate such keywords.
Inside PPC Loophole training program, Jay Stockwell demonstrate how can PPC users get more traffic with less work. The advantages of PPC is you can drive traffic to your website with less hassle but the drawback is, your ads would be less attractive. It will be displayed as small text on the right side of search result.
Therefore, compared to free organic listings, the traffic is much lower. Keep in mind that Google will look at your click through rate history to reward high quality score. Here's some tips to attract visitors and gain more clicks from PPC traffic:
1. Make sure your ads, keywords and landing page are well-matched to achieve better quality score. Google will reward one relevant ads, with the best quality score. In fact, you stand a chance to get higher the first position with lower bid price, as long as you remain relevant. So, the first step you should take is to edit your website, delete bad keywords and edit your ads text so it remain relevant.
2. Bid higher. If you are experienced in PPC, you'll notice that getting position three or higher is better. You will get even more traffic, and better click through rate. This is due to fact Google will rank ads at the first position higher than the rest of search results. So, it will attract more searchers to stop, read and click it. Raising the bid price is one easy way to achieve high position in Google ads.
3. Test and try writing better ads. Remember to include the keyword inside your ads title and its description. Adding the keywords will attract more clicks since Google will display the text in bold. Plus, you will be rewarded higher quality score and position due to relevancy factor.
4. Use scarcity. On the internet, people are afraid from being scammed or lose their money on low quality products. So, by adding scarcity words like "scam", "warning", "lies" and "don't buy" will surely increase your CTR dramatically. This tip is useful when you are targeting product name keywords.
5. The longer your keyword, the better. This one is obvious. The longer keywords, the better you understand target customers and the better ads you can write. The result would be higher click through rate.
6. Ask question. If you put a normal statement, they will tend to ignore. However, if you ask them something, they will stop, answer the question and click if your description is relevant to their problem. Very useful tricks when comes to problem related keywords.
7. Avoid as many competition as you can. Too many competition will result in high cost-per-click and low click through rate. Think about less competitive keywords. You might utilize tools like Market Samurai or Keyword Elite to generate such keywords.
About the Author:
PPC Loophole program provides more information, tips and videos on how to improve conversion, traffic and performance of your PPC ads. Read more about PPC Loophole training at ppcloophole2.com.
